The impact of display with price reduction on sales volume and profitability of supermarket products
Michel Marie Chevalier
| Year of publication: |
1974
|
|---|---|
| Authors: | Chevalier, Michel |
| Subject: | Handelsselbstbedienung | Nahrungsmittelmarkt | Absatzpolitik | Werbung | Preisgestaltung | Vereinigte Staaten |
| Extent: | 399 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Thesis: | Harvard University, Diss. 1974 |
| Notes: | Bibliogr. S. 391-399 Fotokopie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001994491