The impact of four CSR dimensions on a gaming company's image and customers' revisit intentions
Year of publication: |
February 2017
|
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Authors: | Kim, Jungsun ; Song, Hak-jun ; Lee, Choong-Ki ; Lee, Jin Young |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 61.2017, p. 73-81
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Subject: | Corporate social responsibility | Stakeholder theory | Legitimacy theory | Social performance model | Corporate image | Revisit intentions | Casino | Corporate Social Responsibility | Stakeholder | Firmenimage | Corporate reputation | Beziehungsmarketing | Relationship marketing | Glücksspiel | Gambling | Kundenzufriedenheit | Customer satisfaction |
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