The impact of green product through labeling, packaging and product perception for purchasing decision: a review
Harrie Lutfie, Ika Syafrina, Rahmat Hidayat
| Year of publication: |
2017
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|---|---|
| Authors: | Lutfie, Harrie ; Syafrina, Ika ; Hidayat, Rahmat |
| Published in: |
International journal of economic perspectives : IJEP. - Famagusta : Soc., ISSN 1307-1637, ZDB-ID 2464117-0. - Vol. 11.2017, 3, p. 368-373
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| Subject: | Green Product | Labeling | Packaging | Purchasing Decision | Öko-Produkt | Sustainable product | Kaufentscheidung | Purchase decision | Konsumentenverhalten | Consumer behaviour | Umweltzeichen | Eco-label | Verpackung | Warenkennzeichnung | Product labelling | Produktinformation | Product information | Öko-Marketing | Green marketing | Markenimage | Brand image |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012204779