The impact of internal and external market orientation on performance in local public organisations
Ana Paula Rodrigues; José Carlos Pinho
| Year of publication: |
2012
|
|---|---|
| Authors: | Rodrigues, Ana Paula ; Pinho, José Carlos |
| Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 30.2012, 3, p. 284-306
|
| Subject: | Öffentlicher Sektor | Public sector | Kommunalverwaltung | Local government | Marketingmanagement | Marketing management | Unternehmenserfolg | Firm performance | Portugal |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009570866