The impact of mobile app adoption on physical and online channels
Boram Lim, Ying Xie, Ernan Haruvy
| Year of publication: |
2022
|
|---|---|
| Authors: | Lim, Boram ; Xie, Ying ; Haruvy, Ernan |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 98.2022, 3, p. 453-470
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| Subject: | Mobile shopping channel | Multichannel marketing | Retailing | Shopping channel introduction | Vertriebsweg | Distribution channel | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Mobile Anwendung | Mobile application | Mobile Business | Mobile business | Innovationsakzeptanz | Innovation adoption | Mobilkommunikation | Mobile communications | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretai.2021.10.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013426737