The impact of perceived crowding on consumers' store patronage intentions: Role of optimal stimulation level and shopping motivation
| Year of publication: |
2013
|
|---|---|
| Authors: | Mehta, Ritu ; Sharma, Narendra K ; Swami, Sanjeev |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 6459717. - Vol. 29.2013, 7 (1.5.), p. 812-835
|