The impact of perceived quality of after-sale services on post-purchase evaluation outcomes of passenger automobiles customers in Egypt
Heba Fouad and Wael Kortam
| Year of publication: |
2017
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|---|---|
| Authors: | Fouad, Heba ; Kortam, Wael |
| Published in: |
International journal of business and emerging markets : IJBEM. - Olney, Bucks : Inderscience Publ., ISSN 1753-6219, ZDB-ID 2442561-8. - Vol. 9.2017, 2, p. 148-173
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| Subject: | after-sale services | post purchase outcomes | post purchase stage | perceived quality | satisfaction | loyalty | positive word of mouth | PWOM | negative word of mouth | NWOM | cognitive dissonance | regret | Egypt | Ägypten | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Kundenservice | Customer service | Produktqualität | Product quality | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011776070