The impact of relational variables on value creation in buyer-seller business relationships
Year of publication: |
2010
|
---|---|
Authors: | López Sánchez, José Ángel ; Santos Vijande, María Leticia ; Trespalacios Gutiérrez, Juan Antonio |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1051-712X, ZDB-ID 1121779-0. - Vol. 17.2010, 1, p. 62-94
|
Subject: | Lieferantenmanagement | Supplier relationship management | Vertrauen | Confidence | Betriebliche Wertschöpfung | Value creation | KMU | SME | Spanien | Spain |
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