The impact of resort fees on perceived fairness and destination brand image : an exploratory study
Year of publication: |
2020
|
---|---|
Authors: | Belarmino, Amanda ; Raab, Carola ; Demirciftci, Tevfik |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 19.2020, 2, p. 129-137
|
Subject: | Resort fees | Fairness | Equity theory | Fairness heuristic theory | Destination brand image | Markenimage | Brand image | Gerechtigkeit | Justice | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Markenführung | Brand management |
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