The impact of sales failure on attributions made by "resource-challenged" and "resource-secure" salespeople
Michael Mayo and Michael L. Mallin
| Year of publication: |
2010
|
|---|---|
| Authors: | Mayo, Michael ; Mallin, Michael L. |
| Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 20346220. - Vol. 18.2010, 3, p. 233-247
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009884953