The impact of same versus different price presentation on travel choice and the moderating role of childhood socioeconomic status
Year of publication: |
2022
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Authors: | Giroux, Marilyn ; Franklin, Drew ; Kim, Jungkeun ; Park, Jooyoung ; Kwak, Kyuseop |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 61.2022, 3, p. 674-695
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Subject: | childhood socioeconomic status | dynamic pricing | price difference | price dispersion | price strategy | Sozialer Status | Social status | Preismanagement | Pricing strategy | Kinder | Children | Konsumentenverhalten | Consumer behaviour |
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