The impact of trust in manager on unethical intention and customer-oriented selling
Year of publication: |
2013
|
---|---|
Authors: | Schwepker, Charles H. <Jr.> ; Schultz, Roberta J. |
Published in: |
The journal of business & industrial marketing. - Bingley : Emerald Publishing Limited, ISSN 0885-8624, ZDB-ID 649550-3. - Vol. 28.2013, 4, p. 347-356
|
Subject: | B-to-B-Marketing | Business-to-business marketing | Beziehungsmarketing | Relationship marketing | Verkaufspersonal | Salespeople | Vertrauen | Confidence | Führungskräfte | Managers | USA | United States |
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