The implications of the development and implementation of CRM for knowledge management
Diana Luck
| Year of publication: |
2010
|
|---|---|
| Authors: | Luck, Diana |
| Published in: |
Knowledge management strategies for business development. - Hershey, Pa. [u.a.] : Business Science Reference, ISBN 978-1-60566-348-7. - 2010, p. 338-352
|
| Subject: | Beziehungsmarketing | Relationship marketing | Wissensmanagement | Knowledge management | Strategisches Management | Strategic management | Prozessmanagement | Business process management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003905718