The importance of target firm customers in acquisitions of technology-based firms
Margaret Dalziel
| Year of publication: |
2007
|
|---|---|
| Authors: | Dalziel, Margaret |
| Published in: |
Advances in mergers and acquisitions. - Bingley [u.a.] : Emerald, ISSN 1479-361X, ZDB-ID 2096702-0. - Vol. 6.2007, p. 157-170
|
| Subject: | Übernahme | Takeover | Beziehungsmarketing | Relationship marketing | Hochtechnologie | High technology | KMU | SME | Kundengewinnung | Customer acquisition | Unternehmensgründung | Business start-up |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003811445