The Industrial Purchasing Decision as a Political Process
Year of publication: |
1975
|
---|---|
Authors: | Pettigrew, Andrew M. |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 9.1975, 1, p. 4-19
|
Publisher: |
MCB UP Ltd |
Subject: | Industrial purchasing | Decision making | Political risk | United Kingdom |
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