The influence of advisors, advisor-customer relationships, and the financial crisis on satisfaction and retention of retail banking customers : three empirical studies
Konstantin Lange
| Year of publication: |
2015
|
|---|---|
| Authors: | Lange, Konstantin |
| Publisher: |
Hamburg : Kovač |
| Subject: | Beziehungsmarketing | Relationship marketing | Bankberufe | Bank employees | Anlageberatung | Financial advisors | Kundenzufriedenheit | Customer satisfaction | Kundenbindung | Customer retention | Privatkundengeschäft | Personal banking | Finanzkrise | Financial crisis | Europa | Europe | Bank | Kundenmanagement |
| Description of contents: | Table of Contents [d-nb.info] ; Description [verlagdrkovac.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | 133 S. graph. Darst. 21 cm |
|---|---|
| Series: | Schriftenreihe innovatives Dienstleistungsmanagement. - Hamburg : Kovač, ISSN 1439-7625, ZDB-ID 2054639-7. - Vol. Bd. 41 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Hochschulschrift ; Thesis ; Sammlung ; Collection of articles written by one author ; Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Thesis: | Zugl.: Frankfurt (Main), Frankfurt School of Finance & Management, Diss., 2014 |
| Notes: | Enthält eine Einführung und drei Aufsätze |
| ISBN: | 978-3-8300-8189-0 ; 3-8300-8189-8 |
| Classification: | Banken, Versicherungen ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010478556