The influence of consumer concern about global climate change on framing effects for environmental sustainability messages
Christopher L. Newman; Elizabeth Howlett and Scot Burton; John C. Kozup; Andrea Heintz Tangari
| Year of publication: |
2012
|
|---|---|
| Authors: | Newman, Christopher L. ; Howlett, Elizabeth ; Burton, Scot ; Kozup, John C. ; Tangari, Andrea Heintz |
| Published in: |
International journal of advertising : the quarterly review of marketing communications. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0261-9903, ZDB-ID 83205-4. - Vol. 31.2012, 3, p. 511-527
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Meinung | Opinion | Klimawandel | Climate change | Umweltverträglichkeit | Environmental sustainability | Prospect Theory | Prospect theory |
| Extent: | Ill., graph. Darst |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009581803