The influence of consumer traits and demographics on intention to use retail self-service checkouts
Year of publication: |
2010
|
---|---|
Authors: | Lee, Hyun-joo ; Cho, Hyeon Jeong ; Xu, Wenwen ; Fairhurst, Ann |
Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 28.2010, 1, p. 46-58
|
Subject: | Konsumentenverhalten | Consumer behaviour | Zielgruppe | Target group | Einzelhandel | Retail trade | Selbstbedienung | Self-service | Computerunterstützung | Computerized method | USA | United States |
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