The influence of demand factors on dynamic competitive pricing strategy: An empirical study
Year of publication: |
2011
|
---|---|
Authors: | Roy, Abhik ; Raju, Jagmohan |
Published in: |
Marketing Letters. - Springer. - Vol. 22.2011, 3, p. 259-281
|
Publisher: |
Springer |
Subject: | Competitive strategy | Empirical game theory | Model comparisons | Differential games | Pricing |
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