The influence of eco-label knowledge and trust on pro-environmental consumer behaviour in an emerging market
Khan Md. Raziuddin Taufique, Andrea Vocino and Michael Polonsky
| Year of publication: |
November 2017
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|---|---|
| Authors: | Khan Md. Raziuddin Taufique ; Vocino, Andrea ; Polonsky, Michael J. |
| Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 25.2017, 7, p. 511-529
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| Subject: | Consumer behaviour | eco-label | knowledge | marketing communication | pro-environmental | trust | Konsumentenverhalten | Umweltzeichen | Eco-label | Vertrauen | Confidence | Umweltbewusstsein | Environmental consciousness | Wissen | Knowledge | Marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0965254X.2016.1240219 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011855054