The influence of entrepreneurial orientation and family business's resources and capabilities on marketing performances
Wittaya Charupongsopon, Wilert Puriwat
| Year of publication: |
2017
|
|---|---|
| Authors: | Wittaya Charupongsopon ; Wilert Puriwat |
| Published in: |
European research studies. - Piraeus : [Verlag nicht ermittelbar], ISSN 1108-2976, ZDB-ID 2479315-2. - Vol. 20.2017, 2A, p. 150-163
|
| Subject: | Entrepreneurial orientation | Family business's resources and capabilities | marketing performances | Familienunternehmen | Family business | Ressourcenorientierter Ansatz | Resource-based view | Entrepreneurship | Entrepreneurship approach | Unternehmenserfolg | Firm performance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012217072