The influence of hotel website factors on e-loyalty in a B2C context
Woo Gon Kim; Nitta Rachjaibun; Jin Soo Han; Gyehee Lee
| Year of publication: |
2011
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|---|---|
| Authors: | Kim, Woo Gon ; Rachjaibun, Nitta ; Han, Jin Soo ; Lee, Gyehee |
| Published in: |
Tourism economics : the business and finance of tourism and recreation. - London : Sage, ISSN 1354-8166, ZDB-ID 1417753-5. - Vol. 17.2011, 5, p. 1103-1127
|
| Subject: | Website | Hotellerie | Hotel industry | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009373090