The influence of market context on business strategy, competitor imitation and operational effectiveness
Mădălina Bălău
| Year of publication: |
2015
|
|---|---|
| Authors: | Bălău, Mădălina |
| Published in: |
Acta Universitatis Danubius / Oeconomica. - Galati : Ed. Universitaria Danubius, ISSN 2065-0175, ZDB-ID 2543389-1. - Vol. 11.2015, 4, p. 33-40
|
| Subject: | business strategy | competitor imitation | market context | operational effectiveness | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy | Imitationsstrategie | Imitation strategy | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011625279