The influence of personality trait and demographics on financial decision making among Generation Y
| Year of publication: |
2013
|
|---|---|
| Authors: | Nga, Joyce K.H. ; Yien, Leong Ken |
| Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1747-3616, ZDB-ID 22534994. - Vol. 14.2013, 3 (23.8.), p. 230-243
|