The Influence of Satisfaction, Perceived Reputation and Trust on a Consumer's Commitment to a Website
| Year of publication: |
2007
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|---|---|
| Authors: | Casalo, Luis ; Flavián, Carlos ; Guinalíu, Miguel |
| Published in: |
Journal of marketing communications. - Abingdon : Taylor & Francis, ISSN 1352-7266, ZDB-ID 13178519. - Vol. 13.2007, 1, p. 1-18
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