The influence of visual packaging design on perceived food product quality, value, and brand preference
| Year of publication: |
2013
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|---|---|
| Authors: | Wang, Edward S.T. |
| Published in: |
International journal of retail & distribution management. - Bradford : Emerald, ISSN 0959-0552, ZDB-ID 10268844. - Vol. 41.2013, 10 (30.8.), p. 805-816
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