The Influence of Relational Selling Behavior on Relationship Quality: The Moderating Effect of Perceived Price and Customers Relationship Proneness
| Year of publication: |
2013
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| Authors: | Lin, Su-Yin |
| Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 21261799. - Vol. 12.2013, 3 (1.7.), p. 204-222
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