The initial survival of the unicorns : a behavioral perspective of Snapchat
Matteo Cristofaro, Federico Giannetti and Gianpaolo Abatecola
| Year of publication: |
2023
|
|---|---|
| Authors: | Cristofaro, Matteo ; Giannetti, Frederico ; Abatecola, Gianpaolo |
| Subject: | Behavioral strategy | Unicorns | Biases | Liability of newness | Case study | Management history |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JMH-11-2022-0066 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014490534