The Interactive Effect of Internal and External Factors on a Proactive Environmental Strategy and its Influence on a Firm's Performance
Year of publication: |
2010
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Authors: | Menguc, Bulent ; Auh, Seigyoung ; Ozanne, Lucie |
Published in: |
Journal of Business Ethics. - Springer, ISSN 0167-4544. - Vol. 94.2010, 2, p. 279-298
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Publisher: |
Springer |
Subject: | proactive environmental strategy | entre-preneurial orientation | resource-based view | legitimacy theory | institutional pressure | stakeholder theory | natural environment |
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