The International Consumer Market Segmentation Managerial Decision-Making Process
| Year of publication: |
2004
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|---|---|
| Authors: | Craft, Stephen H. |
| Published in: |
SAM advanced management journal : amj. - Vinton, Va. : Soc., ISSN 0001-8643, ZDB-ID 71754. - Vol. 69.2004, 3, p. 40
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