The internationalization of digital platform firms : the platform-OLI (P-OLI) framework
Ankit Surana and Meena Chavan, Vikas Kumar and Francesco Chirico
| Year of publication: |
2024
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|---|---|
| Authors: | Surana, Ankit ; Chavan, Meena ; Kumar, Vikas ; Chirico, Francesco |
| Published in: |
International marketing review. - Bingley : Emerald, ISSN 1758-6763, ZDB-ID 2032066-8. - Vol. 41.2024, 5, p. 886-910
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| Subject: | Digital platform firms | IB theory | India | Internationalization | Network theory | New OLI advantages | Qualitative case method | Digitale Plattform | Digital platform | Globalisierung | Globalization | Multinationales Unternehmen | Transnational corporation | Netzwerkökonomik | Network economics | Indien | Unternehmensnetzwerk | Business network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IMR-08-2023-0182 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015202368