The Internet's impact on marketing: Introduction to the JBR special issue on "Marketing on the web--behavioral, strategy and practices and public policy"
Year of publication: |
2004
|
---|---|
Authors: | Biswas, Abhijit ; Krishnan, Ram |
Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 57.2004, 7, p. 681-684
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Publisher: |
Elsevier |
Saved in:
Online Resource
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