The Italian market of sparkling wines : Latent variable models for brand positioning, customer loyalty, and transitions across brands' preferences
| Year of publication: |
2020
|
|---|---|
| Authors: | Bassi, Francesca ; Pennoni, Fulvia ; Rossetto, Luca |
| Published in: |
Agribusiness. - Wiley, ISSN 1520-6297, ZDB-ID 2001211-1. - Vol. 36.2020, 4, p. 542-567
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1002/agr.21667 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012406360