The long tail of social networking : revenue models of social networking sites
Year of publication: |
2008
|
---|---|
Authors: | Enders, Albrecht ; Hungenberg, Harald ; Denker, Hans-Peter ; Mauch, Sebastian |
Published in: |
European management journal. - Amsterdam : Elsevier, ISSN 0263-2373, ZDB-ID 859497-1. - Vol. 26.2008, 3, p. 199-211
|
Subject: | Social Web | Social web | Soziales Netzwerk | Social network | Digitale Dienste | Web-based service | Geschäftsmodell | Business model | Revenue-Management | Revenue management |
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