The marketing implications and prospects of the consolidation processes of higher education institutions in light of research
Angelika Pabian (Department of Management, University of Dąbrowa Górnicza, Dąbrowa Górnicza, Poland)
| Year of publication: |
[2017]
|
|---|---|
| Authors: | Pabian, Angelika |
| Published in: |
Strategic performance management : new concepts and contemporary trends. - New York : Nova Science Publishers, ISBN 978-1-5361-2681-5. - 2017, p. 437-449
|
| Subject: | Hochschule | Higher education institution | Firmenimage | Corporate reputation | Marketing | Performance-Management | Performance management | Polen | Poland | 2014-2016 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011789846