The material-experiential asymmetry in discounting : when experiential purchases lead to more impatience
Year of publication: |
2019
|
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Authors: | Goodman, Joseph K. ; Malkoc, Selin A. ; Rosenboim, Mosi |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary journal. - Oxford : Oxford Univ. Press, ISSN 1537-5277, ZDB-ID 2063374-9. - Vol. 46.2019, 4, p. 671-688
|
Subject: | impatience | present bias | material versus experiential purchases | consuming over time | Konsumentenverhalten | Consumer behaviour | Intertemporale Entscheidung | Intertemporal choice | Diskontierung | Discounting | Kaufentscheidung | Purchase decision |
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