The mediating role of patient satisfaction in the effect of patient visit experiences on word-of-mouth intention
Mahmut Akbolat, Cemal Sezer, Özgün Ünal, and Mustafa Amarat
| Year of publication: |
2021
|
|---|---|
| Authors: | Akbolat, Mahmut ; Sezer, Cemal ; Ünal, Özgün ; Amarat, Mustafa |
| Published in: |
Health marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1545-0864, ZDB-ID 2068500-2. - Vol. 38.2021, 1, p. 12-22
|
| Subject: | Health service | intention of advice | patient experiences | patient satisfaction | SEM analysis | word of mouth | Virales Marketing | Viral marketing | Kundenzufriedenheit | Customer satisfaction | Patienten | Patients | Krankenhaus | Hospital | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Gesundheitsversorgung | Health care | Gesundheitswesen | Health care system |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/07359683.2021.1947080 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012607836