The Mediating Role of Virtual Experience in Online Purchase Intentions
| Year of publication: |
2010
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|---|---|
| Authors: | Wang, Y. Ken ; Datta, Pratim |
| Published in: |
Information resources management journal : IRMJ ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1040-1628, ZDB-ID 1026291x. - Vol. 23.2010, 4 (1.10.), p. 57-75
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