The moderating role of socio-semantic networks on online buzz diffusion
Year of publication: |
2013
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Authors: | Lee, Hyejun ; Lee, Dong Il ; Kim, Taeho ; Lee, Juhyun |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 66.2013, 9, p. 1367-1374
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