The multinational corporation as a multilingual community : language and organization in a global context
Yadong Luo and Oded Shenkar
| Year of publication: |
2007
|
|---|---|
| Authors: | Luo, Yadong ; Shenkar, Oded |
| Published in: |
Globalization and national cultures. - Los Angeles [u.a] : SAGE. - 2007, p. 226-254
|
| Subject: | Mehrsprachigkeit | Multilingualism | Multinationales Unternehmen | Transnational corporation | Interkulturelles Management | Cross-cultural management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Reprint ; Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003554918