The New Competitive Advantage: Technological Change: An Application of Electronic Data Interchange Implementation in SME in Automotive Industry

The pace of change in technology has accelerated rapidly in the past decade providing various opportunities to companies to improve their efficiency and competitiveness. One of the useful and cost effective technological innovation is electronic data interchange (EDI). EDI has being increasingly used in many industries, as companies realized the potential benefits and competitive advantages of adopting electronic data exchange in their operations. EDI is strategically important, because good information systems are critical to the survival of many organizations. This paper presents an application of EDI in a SME in automotive industry in Turkey. With this study, our aim is to show the benefits of using EDI applications, explain how companies easily implement EDI in their system and what the advantages of these applications are.