Extent:
1 online resource (xvii, 339 pages)
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Aufsatzsammlung
Language: English
ISBN: 978-1-315-64808-8 ; 978-1-317-29993-6 ; 978-1-317-29994-3 ; 978-1-138-12456-1 ; 978-1-138-21877-2
Other identifiers:
10.4324/9781315648088 [DOI]
Classification: Marketing ; Forschung und Entwicklung
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013182062