The next step in database marketing : consumer guided marketing ; privacy for your customers, record profits for you
Dick Shaver
| Year of publication: |
1996
|
|---|---|
| Authors: | Shaver, Dick |
| Publisher: |
New York [u.a.] : Wiley |
| Subject: | Database-Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 482 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Notes: | Includes bibliographical references |
| ISBN: | 0-471-13359-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004313036