On the Non‐Equivalence of Trade‐ins and Upgrades in the Presence of Framing Effect : Experimental Evidence and Implications for Theory
Year of publication: |
2019
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Authors: | Mahmoudzadeh, Mahdi |
Published in: |
Production and Operations Management. - Wiley, ISSN 1937-5956, ZDB-ID 2151364-8. - Vol. 29.2019, 2 (31.10.), p. 330-352
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Publisher: |
Wiley |
Saved in:
Online Resource
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