The outcome of company and account manager relationship quality on loyalty, relationship value and performance
| Year of publication: |
2011
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|---|---|
| Authors: | Alejandro, Thomas Brashear ; Souza, Daniela Vilaca ; Boles, James S. ; Ribeiro, Áurea Helena Puga ; Monteiro, Plinio Rafael Reis |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 40.2011, 1, p. 36-44
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