The peculiar economics of new broadcast network entry : the case of United Paramount and Warner Bros
Larry Collette ; Barry R. Litman
| Year of publication: |
1997
|
|---|---|
| Authors: | Collette, Larry |
| Other Persons: | Litman, Barry R. (contributor) |
| Published in: |
The journal of media economics. - Philadelphia, Pa. : Routledge, ISSN 0899-7764, ZDB-ID 1117236-8. - Vol. 10.1997, 4, p. 3-22
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| Subject: | United Paramount Network <New York, NY> | Warner Brothers Television Network <New York, NY> | Fernsehsender | Television industry | Markteintritt | Market entry | Strategie | Strategy | Marktstruktur | Market structure | USA | United States | 1981-1994 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001228375