The perceived usefulness of SMEs previous customer networks in the internationalisation process of firms
Angelika Lindstrand and D. Deo Sharma; Kent Eriksson
| Year of publication: |
2012
|
|---|---|
| Authors: | Lindstrand, Angelika ; Sharma, Dharma Deo ; Eriksson, Kent |
| Published in: |
International journal of entrepreneurship and small business. - Olney, Bucks : Inderscience, ISSN 1476-1297, ZDB-ID 2167952-6. - Vol. 15.2012, 3, p. 285-307
|
| Subject: | Unternehmensgründung | Business start-up | Internationaler Markteintritt | International market entry | Beziehungsmarketing | Relationship marketing | Soziales Netzwerk | Social network |
| Extent: | Kt. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009490601