The platformization of consumer culture : a theoretical framework
Year of publication: |
2024
|
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Authors: | Caliandro, Alessandro ; Gandini, Alessandro ; Bainotti, Lucia ; Anselmi, Guido |
Published in: |
Marketing theory. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1741-301X, ZDB-ID 2072860-8. - Vol. 24.2024, 1, p. 3-21
|
Subject: | Consumer culture | digital consumer imaginary | platformization | surveillance capitalism | theoretical framework | Konsumentenverhalten | Consumer behaviour | Digitale Plattform | Digital platform | Kapitalismus | Capitalism | Netzwerkökonomik | Network economics | Online-Handel | Online retailing |
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