The power of many : an assessment of managing internet group purchasing
Year of publication: |
2011
|
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Authors: | Wei, Yujie ; Straub, Detmar W. ; Poddar, Amit |
Published in: |
Journal of electronic commerce research : JECR. - Long Beach, Calif. : Univ., ISSN 1938-9027, ZDB-ID 2136755-3. - Vol. 12.2011, 1, p. 19-43
|
Subject: | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Gruppenentscheidung | Group decision-making | Social Web | Social web | Webanalyse | Web analytics |
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