The power to predict : how real-time businesses anticipate customer needs, create opportunities, and beat the competition
Vivek Ranadivé
| Year of publication: |
2006
|
|---|---|
| Authors: | Ranadivé, Vivek |
| Publisher: |
New York, NY [u.a.] : McGraw-Hill |
| Subject: | Prognoseverfahren | Forecasting model | Beziehungsmarketing | Relationship marketing |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] |
| Extent: | XV, 239 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-07-145014-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002676965